Comparability preview
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Retail Merchants Association Of
EIN 540354660 · VA · NTEE S41 · revenue $901,460 · FY 2023-12-31
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55th percentile
We compared this Executive Director / CEO's pay to 22 similar community improvement nonprofits of about the same size, adjusted for VA cost of living and inflation.
JENNIFER E CRITTENDEN · reported title "PRESIDENT /CEO".
How we chose them
Every comparable organization in the band — 22 in total — matched by Same NTEE sector (S41) + VA + budget 0.67–1.5× revenue, and selected by rule, not hand-picked. Peer pay is normalized to VA cost of living (BEA Regional Price Parities) and to the subject's filing year (CPI-U). Full methodology →
| Organization | State | Revenue | Total comp | Filing |
|---|---|---|---|---|
| Government Technology & Services | VA | $892,436 | $278,968 | 990 → |
| International Council On Hotel | VA | $875,314 | $142,372 | 990 → |
| Virginia Association Of Driver Education And Traffic Safety | VA | $863,871 | $11,559 | 990 → |
| Prince William Chamber Of Commerce | VA | $957,262 | $153,649 | 990 → |
| Greater Richmond Technology Council | VA | $1,005,265 | $187,539 | 990 → |
| 🔒 +17 more comparable organizations — the full peer set, sources, and CSV export are included in your board report. | ||||
Generate the board-ready determination
A formatted PDF with the full 22-organization peer set, the distribution, the methodology, and ready-to-adopt 26 CFR 53.4958-6 board-minutes language — timestamped to attach to your minutes. A screenshot of a webpage isn't board minutes.