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PeerBasis
Compensation Comparability Determination

Tides Inc

Executive Director / CEO

EIN 208581158
PA · NTEE F60
FY ending 2024-12-31
June 9, 2026

This analysis benchmarks the total compensation of Holly Oxendale, Executive Director / CEO ($63,162) against every comparable organization that fit the selection criteria — 119 in total — drawn systematically from IRS Form 990 filings, not a hand-picked subset.

Compensation sits at approximately the 59th percentile of comparable organizationswithin the typical range

Benchmarked executive: Holly Oxendale — reported title “EXECUTIVE DIRECTOR”, a direct title match to the Executive Director / CEO role.

How comparable organizations were selected

119 organizations qualified on sector, size, and geography 119 within the band form the benchmarked peer set.

Distribution of comparable compensation

$2,372 total compensation of comparable organizations → $247,885 $63,162
$17,29910th
$32,11025th
$54,157Median
$81,00275th
$124,15290th
$63,162This org · 59th
p10$17,299
p25$32,110
p50$54,157
p75$81,002
p90$124,152
$63,162

Comparable organizations

Each figure is Form 990 Part VII columns D + F (reportable pay plus other compensation and benefits; column F may include amounts from related organizations), normalized to PA cost of living (BEA RPP, 2023) and to its filing year (CPI-U); the reported amount is on each linked 990.

OrganizationStateRevenueMatched titleComp
(reported)
Comp
(adjusted)
FY
Seneca Choices For Life Inc GA$280,074 Executive Director $56,038 $58,170 2023
Concho Valley Biblical Counseling Center TX$279,169 Director Of Operations $32,280 $32,380 2024
Lexington Christian Counseling SC$276,019 President $85,688 $89,641 2024
Ribbon Of Hope Inc IN$275,691 Executive Director $78,124 $82,615 2024
Three Trails Assessment & Resource WY$275,377 Executive Dir. $41,766 $44,848 2024
Red Bird Ministries Inc LA$274,356 Founder/pres $14,414 $15,916 2024
Place Of Refuge Inc PA$287,064 Exec Director Interim $44,138 $45,442 2023
Cornerstone Center For Counseling CA$287,709 President $49,811 $44,405 2023
Achieve Counseling & Wellness AZ$273,313 President Executive Director $69,254 $66,788 2024
Chinook Horses MT$288,212 Executive Dir. $108,037 $116,781 2024
Noble Choices Inc TX$289,499 President & Founder $186,594 $192,698 2023
Consuelo Inc IL$289,604 President $65,500 $66,480 2023
Motorcycle Relief Project CO$271,716 President $32,200 $31,876 2023
Crossings Counseling Center Inc GA$292,455 President $29,070 $29,310 2024
Brunan Inc NJ$293,046 Executive Dir. $50,000 $46,088 2023
The Brian Dagle Foundation Inc CT$293,257 President $30,000 $29,039 2023
Emerge Center For Social And Emotional Learning CA$267,436 Executive Director $37,352 $32,343 2024
Athens Parent Wellbeing Inc GA$267,329 Executive Director $17,500 $17,645 2024
Misty Mountain Family Enrichment FL$266,918 Ceo/pres/sec $82,500 $77,717 2024
Gabriel Project Of West Virginia WV$266,558 Executive Director $42,990 $48,055 2023
Prairie Sky Counseling Center Inc KS$264,693 Executive Director $130,261 $141,116 2024
Christian Counseling Center CT$298,452 Executive Director $8,388 $8,120 2023
Families Reaching Into Each New Day Inc RI$262,237 Pres./exec.dir. $19,500 $18,750 2024
Terri Schiavo Life & Hope Network Inc FL$261,768 President $74,896 $70,554 2024
Mending Hearts Family Services Inc AZ$302,769 President & Ceo $41,768 $40,281 2024

Comp (reported) is the figure on each organization's Form 990 (columns D + F); Comp (adjusted) normalizes it to PA cost of living and 2024 dollars. Click any organization to verify the figure on ProPublica.

Methodology

Comparable organizations were drawn from electronically filed IRS Form 990 returns and matched on sector (NTEE code), budget (a size-adaptive revenue band that tightens as the organization grows), and geography (same-state first, broadening only when too few peers qualify); every organization within the band forms the peer set. To compare fairly across regions and years, peer compensation is normalized to PA cost of living (BEA Regional Price Parities, 2023) and to the subject's filing year (CPI-U). The figure benchmarked is Form 990 Part VII, Section A, columns D + F — reportable pay plus other compensation, benefits, and deferred amounts (column F may include amounts from related organizations) — with the chief executive matched by role. Related-organization amounts (column E) and institutional trustees are excluded. Full methodology: peerbasis.org/methodology.

Sample, role match & sensitivity

Sensitivity — the subject's percentile under alternative compensation definitions:

BasisSubject percentile
Total compensation (D + F), cost-of-living + inflation adjusted — the PeerBasis default59th
Total compensation (D + F), as reported (no adjustments)55th
Reportable pay only (column D), adjusted61st
All sources (D + E + F), adjusted58th

If the percentile moves materially across these definitions, the result is sensitive to methodology choices, and the board should weigh which basis best fits its facts.

Rebuttable presumption of reasonableness · 26 CFR 53.4958-6

Compensation paid by a tax-exempt organization is presumed reasonable — shifting the burden to the IRS — when three requirements are met. This report supplies the comparability data for the second. The board should record the following in its minutes concurrently with its decision:

Draft board minutes — executive compensation

  1. The compensation of the Executive Director / CEO (Holly Oxendale) was approved in advance by [the Board / Compensation Committee], composed of members with no conflict of interest with respect to the arrangement.
  2. Prior to its determination, the authorized body obtained and relied upon appropriate comparability data, namely the PeerBasis Compensation Comparability Determination dated June 9, 2026, comparing compensation against 119 similarly situated organizations (Same NTEE sector (F60), nationwide + budget 0.67–1.5× revenue).
  3. The authorized body determined that total compensation of $63,162 is reasonable (approximately the 59th percentile of comparable organizations) and documented the basis for this determination concurrently, on [date], by a vote of [__ for / __ against].

Sources: IRS Form 990 e-file data (apps.irs.gov); IRS Business Master File (NTEE classification). Every figure traces to an original public filing — click any organization above to verify it on ProPublica. PeerBasis is a service of Prismind Analytics; its methodology is published, was commissioned for independent adversarial review, and discloses its own limitations. This report is comparability data to support a board's good-faith determination under IRC 4958; it is not legal or tax advice. Generated by PeerBasis on June 9, 2026.