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PeerBasis
Compensation Comparability Determination

Care Counselors Incorporated

Executive Director / CEO

EIN 271668466
CA · NTEE F30
FY ending 2023-12-31
June 9, 2026

This analysis benchmarks the total compensation of Mark Morton, Executive Director / CEO ($94,948) against every comparable organization that fit the selection criteria — 73 in total — drawn systematically from IRS Form 990 filings, not a hand-picked subset.

Compensation sits at approximately the 74th percentile of comparable organizationswithin the typical range

Benchmarked executive: Mark Morton — reported title “DIRECTOR, PRESIDENT”, a direct title match to the Executive Director / CEO role.

How comparable organizations were selected

73 organizations qualified on sector, size, and geography 73 within the band form the benchmarked peer set.

Distribution of comparable compensation

$3,987 total compensation of comparable organizations → $243,109 $94,948
$29,41410th
$43,87325th
$72,848Median
$97,66375th
$134,30290th
$94,948This org · 74th
p10$29,414
p25$43,873
p50$72,848
p75$97,663
p90$134,302
$94,948

Comparable organizations

Each figure is Form 990 Part VII columns D + F (reportable pay plus other compensation and benefits; column F may include amounts from related organizations), normalized to CA cost of living (BEA RPP, 2023) and to its filing year (CPI-U); the reported amount is on each linked 990.

OrganizationStateRevenueMatched titleComp
(reported)
Comp
(adjusted)
FY
Warrior Built Foundation Inc CA$406,983 President $35,102 $34,095 2024
Grace Christian Counseling Center MS$405,957 Executive Director $58,325 $75,228 2023
Electric City Counseling PA$403,486 President/ceo $101,105 $113,413 2024
The Barbara Stone Foundation SC$397,466 Executive Director $81,000 $92,603 2025
Carter Issac Enterprises Inc IN$418,210 Board Member $61,461 $72,907 2024
The Equus Effect Inc CT$393,223 Executive Director/board M $31,665 $33,397 2024
Rise Corp MI$422,111 President $91,355 $106,066 2024
Margin To Center Consulting WA$423,522 Executive Dir. $24,423 $24,596 2024
Mercy House Of Meadville Inc PA$425,491 President $71,413 $82,473 2023
911 At Ease International Inc CA$387,928 Secretary $75,000 $72,848 2024
Community Counseling Center Of Central CT$430,983 Clinical Direct $75,010 $81,448 2023
Mental Health Association Of VA$382,845 Executive Di $109,972 $119,440 2024
21 Roots Farm MN$433,211 Cofounder Board $26,667 $30,515 2023
Steps With Horses TX$375,071 Executive Director $103,067 $115,971 2024
Partners In-kind MO$371,154 Co-exe Director $128,779 $153,425 2024
East Nashville Wellness Center TN$444,298 Cmo/president $99,198 $117,289 2024
Yuan Tze Ren Xue Center CA$444,743 President/board Member $52,000 $50,508 2024
R & B Counseling Corp Nfp IL$369,875 Chair $50,750 $57,780 2023
Lifespan Nj Inc NJ$445,659 Director Of Op. $57,692 $57,941 2024
The Mindcap Center Inc IN$446,131 Executive Di $71,221 $86,979 2023
Good Grief Of Northwest Ohio Inc OH$367,964 Managing Director $69,502 $82,804 2024
Spirit - Peers For Independence & CA$448,235 Executive Dir. $40,312 $40,312 2023
K9s On The Front Line ME$449,827 Co-founder $41,760 $47,037 2024
Katies Place Clubhouse PA$364,373 President And Ceo $15,138 $16,544 2025
Windhorse Guild Inc CO$363,946 Executive Director $86,038 $92,801 2024

Comp (reported) is the figure on each organization's Form 990 (columns D + F); Comp (adjusted) normalizes it to CA cost of living and 2023 dollars. Click any organization to verify the figure on ProPublica.

Methodology

Comparable organizations were drawn from electronically filed IRS Form 990 returns and matched on sector (NTEE code), budget (a size-adaptive revenue band that tightens as the organization grows), and geography (same-state first, broadening only when too few peers qualify); every organization within the band forms the peer set. To compare fairly across regions and years, peer compensation is normalized to CA cost of living (BEA Regional Price Parities, 2023) and to the subject's filing year (CPI-U). The figure benchmarked is Form 990 Part VII, Section A, columns D + F — reportable pay plus other compensation, benefits, and deferred amounts (column F may include amounts from related organizations) — with the chief executive matched by role. Related-organization amounts (column E) and institutional trustees are excluded. Full methodology: peerbasis.org/methodology.

Sample, role match & sensitivity

Sensitivity — the subject's percentile under alternative compensation definitions:

BasisSubject percentile
Total compensation (D + F), cost-of-living + inflation adjusted — the PeerBasis default74th
Total compensation (D + F), as reported (no adjustments)78th
Reportable pay only (column D), adjusted77th
All sources (D + E + F), adjusted68th

If the percentile moves materially across these definitions, the result is sensitive to methodology choices, and the board should weigh which basis best fits its facts.

Rebuttable presumption of reasonableness · 26 CFR 53.4958-6

Compensation paid by a tax-exempt organization is presumed reasonable — shifting the burden to the IRS — when three requirements are met. This report supplies the comparability data for the second. The board should record the following in its minutes concurrently with its decision:

Draft board minutes — executive compensation

  1. The compensation of the Executive Director / CEO (Mark Morton) was approved in advance by [the Board / Compensation Committee], composed of members with no conflict of interest with respect to the arrangement.
  2. Prior to its determination, the authorized body obtained and relied upon appropriate comparability data, namely the PeerBasis Compensation Comparability Determination dated June 9, 2026, comparing compensation against 73 similarly situated organizations (Same NTEE sector (F30), nationwide + budget 0.67–1.5× revenue).
  3. The authorized body determined that total compensation of $94,948 is reasonable (approximately the 74th percentile of comparable organizations) and documented the basis for this determination concurrently, on [date], by a vote of [__ for / __ against].

Sources: IRS Form 990 e-file data (apps.irs.gov); IRS Business Master File (NTEE classification). Every figure traces to an original public filing — click any organization above to verify it on ProPublica. PeerBasis is a service of Prismind Analytics; its methodology is published, was commissioned for independent adversarial review, and discloses its own limitations. This report is comparability data to support a board's good-faith determination under IRC 4958; it is not legal or tax advice. Generated by PeerBasis on June 9, 2026.