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PeerBasis
Compensation Comparability Determination

White Bear Lake Senior Housing Inc

Executive Director / CEO

EIN 411824727
MN · NTEE T70
FY ending 2024-12-31
June 9, 2026

This analysis benchmarks the total compensation of Shelley Kendrick, Executive Director / CEO ($41,871) against every comparable organization that fit the selection criteria — 129 in total — drawn systematically from IRS Form 990 filings, not a hand-picked subset.

Compensation sits at approximately the 17th percentile of comparable organizationsbelow the typical range for comparable organizations

Benchmarked executive: Shelley Kendrick — reported title “PRESIDENT & CEO”, a direct title match to the Executive Director / CEO role.

How comparable organizations were selected

129 organizations qualified on sector, size, and geography 129 within the band form the benchmarked peer set.

Distribution of comparable compensation

$20 total compensation of comparable organizations → $164,762 $41,871
$34,56910th
$49,21225th
$66,458Median
$82,75475th
$100,33090th
$41,871This org · 17th
p10$34,569
p25$49,212
p50$66,458
p75$82,754
p90$100,330
$41,871

Comparable organizations

Each figure is Form 990 Part VII columns D + F (reportable pay plus other compensation and benefits; column F may include amounts from related organizations), normalized to MN cost of living (BEA RPP, 2023) and to its filing year (CPI-U); the reported amount is on each linked 990.

OrganizationStateRevenueMatched titleComp
(reported)
Comp
(adjusted)
FY
Bike Box Project NC$467,046 Ceo $14,875 $15,555 2024
Williamstown Community Chest MA$469,594 Executive Di $46,644 $42,419 2024
United Way Of Posey County Inc IN$472,153 Executive Director $64,260 $70,607 2023
Wyoming County United Way Inc PA$462,041 Executive Director $69,397 $72,107 2023
Red River Community Housing Development ND$457,148 Executive Director $93,285 $103,603 2024
The Cancer Challenge AR$481,450 Executive Director $83,200 $97,441 2023
The Learning Funhouse Inc MN$482,289 Director $44,570 $45,886 2023
Cooke County United Way Inc TX$452,579 Executive Director $89,000 $90,099 2024
Black River United Way Inc SC$451,905 Ceo $77,098 $81,400 2024
United Way Of Linn Benton And OR$450,002 President & $103,358 $100,008 2023
Deaf Smith County Crisis Center Inc TX$444,773 Executive Director $63,150 $63,930 2024
United Way Of New York State NY$490,458 President $76,216 $69,699 2024
United Way Of Naugatuck CT$492,043 Executive Director $60,866 $57,755 2024
United Way Of Trumbull County OH$492,572 President & $54,808 $58,748 2024
United Way Of Marshall County Inc IN$442,238 Executive Di $38,024 $41,779 2023
The Settlement Club Endowment Fund TX$492,698 Executive Director $12,502 $12,656 2024
United Way Of Central Arkansas Inc AR$495,048 Executive Director $74,888 $87,707 2023
Prairieland United Way Inc IL$496,776 Secretary $68,532 $68,186 2024
United Way Of Van Wert County Inc OH$498,451 Executive Di $65,063 $67,943 2025
Wallingford Community Senior Center WA$498,477 Executive Director $89,260 $80,876 2024
Fort Wayne Jewish Federation Inc IN$501,168 Executive Di $40,192 $41,789 2025
United Way Of Walton County GA$433,311 Executive Dir. $23,750 $24,882 2023
United Way Of Wapello County Inc IA$503,141 Exective Dir $67,454 $74,746 2024
United Way Of Calhoun County TX$429,708 Executive Di $51,491 $52,127 2024
United Way Of West Ellis County Inc TX$428,771 Executive Dir. $84,500 $85,543 2024

Comp (reported) is the figure on each organization's Form 990 (columns D + F); Comp (adjusted) normalizes it to MN cost of living and 2024 dollars. Click any organization to verify the figure on ProPublica.

Methodology

Comparable organizations were drawn from electronically filed IRS Form 990 returns and matched on sector (NTEE code), budget (a size-adaptive revenue band that tightens as the organization grows), and geography (same-state first, broadening only when too few peers qualify); every organization within the band forms the peer set. To compare fairly across regions and years, peer compensation is normalized to MN cost of living (BEA Regional Price Parities, 2023) and to the subject's filing year (CPI-U). The figure benchmarked is Form 990 Part VII, Section A, columns D + F — reportable pay plus other compensation, benefits, and deferred amounts (column F may include amounts from related organizations) — with the chief executive matched by role. Related-organization amounts (column E) and institutional trustees are excluded. Full methodology: peerbasis.org/methodology.

Sample, role match & sensitivity

Sensitivity — the subject's percentile under alternative compensation definitions:

BasisSubject percentile
Total compensation (D + F), cost-of-living + inflation adjusted — the PeerBasis default17th
Total compensation (D + F), as reported (no adjustments)17th
Reportable pay only (column D), adjusted0th
All sources (D + E + F), adjusted98th

If the percentile moves materially across these definitions, the result is sensitive to methodology choices, and the board should weigh which basis best fits its facts.

Rebuttable presumption of reasonableness · 26 CFR 53.4958-6

Compensation paid by a tax-exempt organization is presumed reasonable — shifting the burden to the IRS — when three requirements are met. This report supplies the comparability data for the second. The board should record the following in its minutes concurrently with its decision:

Draft board minutes — executive compensation

  1. The compensation of the Executive Director / CEO (Shelley Kendrick) was approved in advance by [the Board / Compensation Committee], composed of members with no conflict of interest with respect to the arrangement.
  2. Prior to its determination, the authorized body obtained and relied upon appropriate comparability data, namely the PeerBasis Compensation Comparability Determination dated June 9, 2026, comparing compensation against 129 similarly situated organizations (Same NTEE sector (T70), nationwide + budget 0.67–1.5× revenue).
  3. The authorized body determined that total compensation of $41,871 is reasonable (approximately the 17th percentile of comparable organizations) and documented the basis for this determination concurrently, on [date], by a vote of [__ for / __ against].

Sources: IRS Form 990 e-file data (apps.irs.gov); IRS Business Master File (NTEE classification). Every figure traces to an original public filing — click any organization above to verify it on ProPublica. PeerBasis is a service of Prismind Analytics; its methodology is published, was commissioned for independent adversarial review, and discloses its own limitations. This report is comparability data to support a board's good-faith determination under IRC 4958; it is not legal or tax advice. Generated by PeerBasis on June 9, 2026.