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PeerBasis
Compensation Comparability Determination

Digital Girl Incorporated

Executive Director / CEO

EIN 472288307
NY · NTEE B90
FY ending 2022-12-31
June 9, 2026

This analysis benchmarks the total compensation of Michelle Gall, Executive Director / CEO ($100,880) against every comparable organization that fit the selection criteria — 28 in total — drawn systematically from IRS Form 990 filings, not a hand-picked subset.

Compensation sits at approximately the 86th percentile of comparable organizationswithin the typical range

Benchmarked executive: Michelle Gall — reported title “Executive Director”, a direct title match to the Executive Director / CEO role.

How comparable organizations were selected

28 organizations qualified on sector, size, and geography 28 within the band form the benchmarked peer set.

Distribution of comparable compensation

$1,122 total compensation of comparable organizations → $237,152 $100,880
$12,14710th
$31,30525th
$56,000Median
$85,58675th
$107,33290th
$100,880This org · 86th
p10$12,147
p25$31,305
p50$56,000
p75$85,586
p90$107,332
$100,880

Comparable organizations

Each figure is Form 990 Part VII columns D + F (reportable pay plus other compensation and benefits; column F may include amounts from related organizations), normalized to NY cost of living (BEA RPP, 2023) and to its filing year (CPI-U); the reported amount is on each linked 990.

OrganizationStateRevenueMatched titleComp
(reported)
Comp
(adjusted)
FY
A Place For Kids NY$338,491 Executive Director $60,000 $57,637 2023
Kura Labs Inc NY$321,500 Founder & Ce $254,167 $237,152 2024
Even Ground Inc NY$308,042 Executive Director $16,750 $15,629 2024
Teach2learn Inc NY$373,524 Executive Director $61,722 $59,291 2023
Suny College Of Esf NY$373,599 Former President $1,203 $1,122 2024
Women In Innovation Inc NY$299,293 Ceo $105,600 $98,531 2024
Giant Thinking NY$377,824 Ceo $3,300 $3,079 2024
Roots Connected Inc NY$379,637 Executive Director $122,545 $111,394 2025
Future Giants Corporation NY$278,842 Interim Consulting Director $138,943 $129,642 2024
New York Math Circle Inc NY$268,290 President $98,664 $92,059 2024
The City Tutors Inc NY$259,859 Executive Director $63,237 $59,004 2024
First Hand Learning Inc NY$259,550 President/ceo $37,548 $36,069 2023
Math-m-addicts New York Inc NY$417,867 Program Director $109,920 $105,591 2023
Teaching Beyond The Square Inc NY$257,880 Secretary/sr Educational D $65,882 $61,472 2024
Partners For A Better Education Inc NY$247,629 Executive Dir. $47,077 $43,926 2024
Kidspirit Inc NY$246,871 Executive Di $30,000 $28,819 2023
Stem Teachers Of New York City Inc NY$430,363 Executive Dir. $52,801 $50,722 2023
Hack Ny Inc NY$241,537 Director $17,500 $16,328 2024
Dream It Do It Western New York Inc NY$232,010 President $58,263 $54,363 2024
Ahalearning Inc NY$228,977 President $36,000 $34,582 2023
The Sife Equity Project Inc NY$228,060 Secretary $13,940 $13,007 2024
Livingston County Education Alliance In NY$227,485 Preaident/ Ceo $10,868 $10,140 2024
New York City Tourism Foundation Inc NY$461,770 President $102,700 $98,655 2023
Summer On The Hill Inc NY$464,509 Executive Dir. $86,848 $83,428 2023
Divas For Social Justice Inc NY$469,867 Founder And Executive Director $79,075 $71,880 2025

Comp (reported) is the figure on each organization's Form 990 (columns D + F); Comp (adjusted) normalizes it to NY cost of living and 2022 dollars. Click any organization to verify the figure on ProPublica.

Methodology

Comparable organizations were drawn from electronically filed IRS Form 990 returns and matched on sector (NTEE code), budget (a size-adaptive revenue band that tightens as the organization grows), and geography (same-state first, broadening only when too few peers qualify); every organization within the band forms the peer set. To compare fairly across regions and years, peer compensation is normalized to NY cost of living (BEA Regional Price Parities, 2023) and to the subject's filing year (CPI-U). The figure benchmarked is Form 990 Part VII, Section A, columns D + F — reportable pay plus other compensation, benefits, and deferred amounts (column F may include amounts from related organizations) — with the chief executive matched by role. Related-organization amounts (column E) and institutional trustees are excluded. Full methodology: peerbasis.org/methodology.

Sample, role match & sensitivity

Sensitivity — the subject's percentile under alternative compensation definitions:

BasisSubject percentile
Total compensation (D + F), cost-of-living + inflation adjusted — the PeerBasis default86th
Total compensation (D + F), as reported (no adjustments)79th
Reportable pay only (column D), adjusted86th
All sources (D + E + F), adjusted79th

If the percentile moves materially across these definitions, the result is sensitive to methodology choices, and the board should weigh which basis best fits its facts.

Rebuttable presumption of reasonableness · 26 CFR 53.4958-6

Compensation paid by a tax-exempt organization is presumed reasonable — shifting the burden to the IRS — when three requirements are met. This report supplies the comparability data for the second. The board should record the following in its minutes concurrently with its decision:

Draft board minutes — executive compensation

  1. The compensation of the Executive Director / CEO (Michelle Gall) was approved in advance by [the Board / Compensation Committee], composed of members with no conflict of interest with respect to the arrangement.
  2. Prior to its determination, the authorized body obtained and relied upon appropriate comparability data, namely the PeerBasis Compensation Comparability Determination dated June 9, 2026, comparing compensation against 28 similarly situated organizations (Same NTEE sector (B90) + NY + budget 0.67–1.5× revenue).
  3. The authorized body determined that total compensation of $100,880 is reasonable (approximately the 86th percentile of comparable organizations) and documented the basis for this determination concurrently, on [date], by a vote of [__ for / __ against].

Sources: IRS Form 990 e-file data (apps.irs.gov); IRS Business Master File (NTEE classification). Every figure traces to an original public filing — click any organization above to verify it on ProPublica. PeerBasis is a service of Prismind Analytics; its methodology is published, was commissioned for independent adversarial review, and discloses its own limitations. This report is comparability data to support a board's good-faith determination under IRC 4958; it is not legal or tax advice. Generated by PeerBasis on June 9, 2026.