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PeerBasis
Compensation Comparability Determination

Vmp Foundation Inc

Executive Director / CEO

EIN 510188458
WI · NTEE E91I
FY ending 2024-12-31
June 9, 2026

This analysis benchmarks the total compensation of Jennifer Klar, Executive Director / CEO ($10,118) against every comparable organization that fit the selection criteria — 27 in total — drawn systematically from IRS Form 990 filings, not a hand-picked subset.

Compensation sits at approximately the 11th percentile of comparable organizationsbelow the typical range for comparable organizations

Benchmarked executive: Jennifer Klar — reported title “CEO”, a direct title match to the Executive Director / CEO role.

How comparable organizations were selected

27 organizations qualified on sector, size, and geography 27 within the band form the benchmarked peer set.

Distribution of comparable compensation

$2,059 total compensation of comparable organizations → $266,992 $10,118
$8,40410th
$18,42825th
$38,244Median
$70,43675th
$101,98390th
$10,118This org · 11th
p10$8,404
p25$18,428
p50$38,244
p75$70,436
p90$101,983
$10,118

Comparable organizations

Each figure is Form 990 Part VII columns D + F (reportable pay plus other compensation and benefits; column F may include amounts from related organizations), normalized to WI cost of living (BEA RPP, 2023) and to its filing year (CPI-U); the reported amount is on each linked 990.

OrganizationStateRevenueMatched titleComp
(reported)
Comp
(adjusted)
FY
Eastside Senior Care Inc NY$285,220 Cfo $5,891 $5,097 2024
West Central Mo Willow Estates Inc MO$281,237 Chief Executive Officer $24,797 $24,500 2025
America's Choice Community Of Red Oak IA$293,695 Director $31,322 $31,993 2025
Spaces For Living ND$267,612 Chief Executive Officer $11,097 $12,005 2023
Serenity House Of Victor Inc NY$263,335 Executive Director $82,490 $73,482 2023
Southcoast Long-term Care Services Inc MA$261,809 President & Ceo, Ex-officio (Until 1/2024) $310,296 $266,992 2024
St Paul's House And Health Care Center IL$255,486 President & Ceo - Vice Chair $13,404 $12,991 2023
Nevins Community Services Inc MA$247,078 President & Ceo $89,425 $76,945 2024
Teresa House Inc NY$327,169 Executive Dir. $77,885 $67,389 2024
Long Term Care Ombudsman Services Of CA$334,240 Executive Director $88,873 $75,652 2023
Life Circle NM$228,514 Executive Director $62,500 $66,268 2023
Hermiston Rhf Housing Inc CA$228,213 President/ceo $76,739 $63,449 2024
North Gables Senior Housing MN$345,818 Executive Vice President $18,918 $18,428 2023
Bartels Lutheran Home Memorial IA$348,079 President/ce $25,155 $26,373 2024
Bethel Lutheran Home Foundation SD$220,885 Blh Administrator $1,948 $2,059 2024
The Marian Home Foundation IA$351,235 Administrato $19,342 $20,279 2024
South Cove Nursing Facilities MA$354,568 President & Ceo $11,974 $10,608 2023
Cathedral Pioneer Church Homes No Two CA$356,827 President/ceo $68,128 $56,330 2024
Angels' Place Inc LA$205,633 Executive Director $69,883 $73,682 2024
Holy Family Villa IL$204,214 Secretary $46,301 $42,463 2025
Ahfkentucky-iowa Inc OH$365,882 President-mg $37,710 $38,244 2024
The Good Shepherd Lutheran Foundation MN$192,667 President/ceo/administrato $24,601 $23,964 2023
Island Nursing Home Inc ME$191,788 Finance Cont $63,336 $60,727 2024
Rockville Nursing Home Foundation Inc MD$383,644 Executive Director $160,000 $139,539 2025
Cns Nursing Home Care Inc MA$384,910 President $4,850 $4,173 2024

Comp (reported) is the figure on each organization's Form 990 (columns D + F); Comp (adjusted) normalizes it to WI cost of living and 2024 dollars. Click any organization to verify the figure on ProPublica.

Methodology

Comparable organizations were drawn from electronically filed IRS Form 990 returns and matched on sector (NTEE code), budget (a size-adaptive revenue band that tightens as the organization grows), and geography (same-state first, broadening only when too few peers qualify); every organization within the band forms the peer set. To compare fairly across regions and years, peer compensation is normalized to WI cost of living (BEA Regional Price Parities, 2023) and to the subject's filing year (CPI-U). The figure benchmarked is Form 990 Part VII, Section A, columns D + F — reportable pay plus other compensation, benefits, and deferred amounts (column F may include amounts from related organizations) — with the chief executive matched by role. Related-organization amounts (column E) and institutional trustees are excluded. Full methodology: peerbasis.org/methodology.

Sample, role match & sensitivity

Sensitivity — the subject's percentile under alternative compensation definitions:

BasisSubject percentile
Total compensation (D + F), cost-of-living + inflation adjusted — the PeerBasis default11th
Total compensation (D + F), as reported (no adjustments)11th
Reportable pay only (column D), adjusted0th
All sources (D + E + F), adjusted52nd

If the percentile moves materially across these definitions, the result is sensitive to methodology choices, and the board should weigh which basis best fits its facts.

Rebuttable presumption of reasonableness · 26 CFR 53.4958-6

Compensation paid by a tax-exempt organization is presumed reasonable — shifting the burden to the IRS — when three requirements are met. This report supplies the comparability data for the second. The board should record the following in its minutes concurrently with its decision:

Draft board minutes — executive compensation

  1. The compensation of the Executive Director / CEO (Jennifer Klar) was approved in advance by [the Board / Compensation Committee], composed of members with no conflict of interest with respect to the arrangement.
  2. Prior to its determination, the authorized body obtained and relied upon appropriate comparability data, namely the PeerBasis Compensation Comparability Determination dated June 9, 2026, comparing compensation against 27 similarly situated organizations (Same NTEE sector (E91), nationwide + budget 0.67–1.5× revenue).
  3. The authorized body determined that total compensation of $10,118 is reasonable (approximately the 11th percentile of comparable organizations) and documented the basis for this determination concurrently, on [date], by a vote of [__ for / __ against].

Sources: IRS Form 990 e-file data (apps.irs.gov); IRS Business Master File (NTEE classification). Every figure traces to an original public filing — click any organization above to verify it on ProPublica. PeerBasis is a service of Prismind Analytics; its methodology is published, was commissioned for independent adversarial review, and discloses its own limitations. This report is comparability data to support a board's good-faith determination under IRC 4958; it is not legal or tax advice. Generated by PeerBasis on June 9, 2026.