Executive Director / CEO
This analysis benchmarks the total compensation of Laura Truelove, Executive Director / CEO ($49,468) against every comparable organization that fit the selection criteria — 123 in total — drawn systematically from IRS Form 990 filings, not a hand-picked subset.
Compensation sits at approximately the 45th percentile of comparable organizationswithin the typical range
Benchmarked executive: Laura Truelove — reported title “Exec Director”, a direct title match to the Executive Director / CEO role.
Each figure is Form 990 Part VII columns D + F (reportable pay plus other compensation and benefits; column F may include amounts from related organizations), normalized to TN cost of living (BEA RPP, 2023) and to its filing year (CPI-U); the reported amount is on each linked 990.
| Organization | State | Revenue | Matched title | Comp (reported) | Comp (adjusted) | FY |
|---|---|---|---|---|---|---|
| United Way Of The Flint Hills Inc | KS | $379,032 | Executive Di | $68,959 | $72,968 | 2023 |
| Corona Norco United Way | CA | $377,249 | Chief Executive Officer | $105,960 | $87,045 | 2024 |
| Association For Benevolent Care Inc | OH | $373,732 | Executive Director | $18 | $19 | 2023 |
| Uwgr Holding Company Inc | NY | $384,924 | President & Ceo | $55,237 | $46,261 | 2025 |
| United Way Of Yuma County Inc | AZ | $370,731 | President And Ceo | $75,589 | $69,159 | 2024 |
| United Way Of Lincoln County | NC | $388,180 | Executive Director | $65,015 | $63,910 | 2024 |
| United Way Of Wilkes County Inc | NC | $367,727 | Secretary | $55,900 | $54,950 | 2024 |
| United Way Of Lawrence County | PA | $389,138 | Executive Director | $82,598 | $78,362 | 2024 |
| United Way Of Corinth And Alcorn | MS | $366,629 | Executive Di | $72,000 | $78,542 | 2023 |
| United Community Services For Working Families | PA | $390,913 | Executive Director | $65,832 | $62,456 | 2024 |
| Partners For Community Inc | IL | $393,739 | Executive Director | $83,964 | $78,531 | 2024 |
| United Way Of Danville-pittsylvania | VA | $362,518 | President/ceo | $73,847 | $66,085 | 2025 |
| United Way Of Yavapai County Inc | AZ | $396,236 | Executive Director | $40,861 | $38,490 | 2023 |
| United Way Of Southeast Georgia | GA | $359,491 | Executive Di | $55,200 | $52,802 | 2024 |
| Small Difference Foundation | TX | $397,258 | Executive Director | $15,624 | $15,307 | 2023 |
| Granville County United Way Inc | NC | $400,255 | Executive Di | $114,306 | $112,362 | 2024 |
| Burlington County Farm Fair Inc | NJ | $356,297 | Manager | $12,000 | $10,193 | 2024 |
| United Way Of Lewis County | WA | $402,487 | Executive Director | $89,600 | $78,571 | 2023 |
| United Way Of Southern Maryland | MD | $402,859 | Executive Director | $105,551 | $93,879 | 2024 |
| Sanctuary In The Ordinary | MO | $353,515 | Executive Director | $82,209 | $82,836 | 2024 |
| Earthshare Chapters Inc | DC | $352,363 | Ceo | $45,046 | $37,606 | 2024 |
| United Way Of Southwest Minnesota | MN | $409,767 | Ceo | $64,614 | $59,174 | 2025 |
| Jewish Federation Of Dutchess Count | NY | $414,575 | Executive Di | $87,525 | $75,242 | 2024 |
| United Way Of Eastern La Salle County | IL | $338,512 | Executive Dir. | $62,400 | $56,858 | 2025 |
| American Federation Of Government | NC | $420,001 | President | $2,060 | $2,025 | 2024 |
Comp (reported) is the figure on each organization's Form 990 (columns D + F); Comp (adjusted) normalizes it to TN cost of living and 2024 dollars. Click any organization to verify the figure on ProPublica.
Comparable organizations were drawn from electronically filed IRS Form 990 returns and matched on sector (NTEE code), budget (a size-adaptive revenue band that tightens as the organization grows), and geography (same-state first, broadening only when too few peers qualify); every organization within the band forms the peer set. To compare fairly across regions and years, peer compensation is normalized to TN cost of living (BEA Regional Price Parities, 2023) and to the subject's filing year (CPI-U). The figure benchmarked is Form 990 Part VII, Section A, columns D + F — reportable pay plus other compensation, benefits, and deferred amounts (column F may include amounts from related organizations) — with the chief executive matched by role. Related-organization amounts (column E) and institutional trustees are excluded. Full methodology: peerbasis.org/methodology.
Sensitivity — the subject's percentile under alternative compensation definitions:
| Basis | Subject percentile |
|---|---|
| Total compensation (D + F), cost-of-living + inflation adjusted — the PeerBasis default | 45th |
| Total compensation (D + F), as reported (no adjustments) | 40th |
| Reportable pay only (column D), adjusted | 50th |
| All sources (D + E + F), adjusted | 37th |
If the percentile moves materially across these definitions, the result is sensitive to methodology choices, and the board should weigh which basis best fits its facts.
Compensation paid by a tax-exempt organization is presumed reasonable — shifting the burden to the IRS — when three requirements are met. This report supplies the comparability data for the second. The board should record the following in its minutes concurrently with its decision:
Draft board minutes — executive compensation
Sources: IRS Form 990 e-file data (apps.irs.gov); IRS Business Master File (NTEE classification). Every figure traces to an original public filing — click any organization above to verify it on ProPublica. PeerBasis is a service of Prismind Analytics; its methodology is published, was commissioned for independent adversarial review, and discloses its own limitations. This report is comparability data to support a board's good-faith determination under IRC 4958; it is not legal or tax advice. Generated by PeerBasis on June 9, 2026.