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PeerBasis
Compensation Comparability Determination

Willa Carson Health And Wellness Center Inc

Executive Director / CEO

EIN 650743078
FL · NTEE E30
FY ending 2024-12-31
June 9, 2026

This analysis benchmarks the total compensation of Kim Crawford, Executive Director / CEO ($66,300) against every comparable organization that fit the selection criteria — 46 in total — drawn systematically from IRS Form 990 filings, not a hand-picked subset.

Compensation sits at approximately the 52nd percentile of comparable organizationswithin the typical range

Benchmarked executive: Kim Crawford — reported title “Executive Director”, a direct title match to the Executive Director / CEO role.

How comparable organizations were selected

46 organizations qualified on sector, size, and geography 46 within the band form the benchmarked peer set.

Distribution of comparable compensation

$2,797 total compensation of comparable organizations → $652,734 $66,300
$29,56310th
$43,67425th
$63,432Median
$87,44675th
$142,33990th
$66,300This org · 52nd
p10$29,563
p25$43,674
p50$63,432
p75$87,446
p90$142,339
$66,300

Comparable organizations

Each figure is Form 990 Part VII columns D + F (reportable pay plus other compensation and benefits; column F may include amounts from related organizations), normalized to FL cost of living (BEA RPP, 2023) and to its filing year (CPI-U); the reported amount is on each linked 990.

OrganizationStateRevenueMatched titleComp
(reported)
Comp
(adjusted)
FY
Endorphin Power Company NM$276,372 Executive Di $61,316 $70,201 2024
Hackett Hemwall Patterson Foundatio WI$268,383 President $29,000 $32,240 2024
San Joaquin Family Healthcare CA$279,284 Cfo $3,043 $2,797 2024
Behome Partners PA$279,692 Chairman $39,302 $42,953 2023
Aspirus Medical Group WI$264,621 President & Ceo Aspirus $311,110 $356,079 2023
World Health Dental Organization WA$282,073 Executive Director $50,004 $47,656 2024
Leap Pediatric And Adolescent Care MN$259,086 President $13,950 $14,673 2024
Risen Wellness TN$288,010 President $131,924 $147,612 2024
Nelson County Community Clinic Inc KY$288,544 Executive Director $34,881 $41,069 2023
The Colorado Mission Of Mercy CO$288,839 Executive Director $59,925 $62,973 2023
Wings Of Humanity Inc AZ$255,729 President & Ceo $95,004 $100,132 2023
Partnership For Healthy Central OK$255,391 Han Program Manager $65,877 $79,498 2023
Dental Care In Your Home Inc NM$253,808 Executive Director $43,098 $50,801 2023
Good Samaritan Clinic SC$253,198 Executive Director $92,000 $102,167 2024
Main Line Health Integrative And Functional PA$251,842 Chairman & Trustee $597,253 $652,734 2023
Occupational And Environmental RI$250,334 Administrator $145,206 $148,213 2024
Healthy Smiles For Me Inc ME$247,654 Director $35,000 $37,307 2024
Tok Community Clinic Inc AK$299,246 Secretary/tr $11,050 $11,577 2023
Park Street Healthshare Inc VT$244,879 Executive Dir. $65,666 $72,435 2023
Ashland Christian Health Center Inc OH$300,832 Executive Di $44,000 $49,608 2024
Md-1 Program Inc NJ$310,674 President & Ceo $81,600 $79,844 2023
Celina Pro Health OH$311,414 President $40,654 $45,835 2024
Excellent Inc MI$233,029 Administrator/president $76,000 $85,970 2023
Wellness Tree Community Clinic ID$229,432 Executive Dir. $82,987 $91,551 2025
Northeastern Anesthesia Of New Jersey Pc NY$228,503 Ceo $70,612 $69,928 2023

Comp (reported) is the figure on each organization's Form 990 (columns D + F); Comp (adjusted) normalizes it to FL cost of living and 2024 dollars. Click any organization to verify the figure on ProPublica.

Methodology

Comparable organizations were drawn from electronically filed IRS Form 990 returns and matched on sector (NTEE code), budget (a size-adaptive revenue band that tightens as the organization grows), and geography (same-state first, broadening only when too few peers qualify); every organization within the band forms the peer set. To compare fairly across regions and years, peer compensation is normalized to FL cost of living (BEA Regional Price Parities, 2023) and to the subject's filing year (CPI-U). The figure benchmarked is Form 990 Part VII, Section A, columns D + F — reportable pay plus other compensation, benefits, and deferred amounts (column F may include amounts from related organizations) — with the chief executive matched by role. Related-organization amounts (column E) and institutional trustees are excluded. Full methodology: peerbasis.org/methodology.

Sample, role match & sensitivity

Sensitivity — the subject's percentile under alternative compensation definitions:

BasisSubject percentile
Total compensation (D + F), cost-of-living + inflation adjusted — the PeerBasis default52nd
Total compensation (D + F), as reported (no adjustments)59th
Reportable pay only (column D), adjusted61st
All sources (D + E + F), adjusted37th

If the percentile moves materially across these definitions, the result is sensitive to methodology choices, and the board should weigh which basis best fits its facts.

Rebuttable presumption of reasonableness · 26 CFR 53.4958-6

Compensation paid by a tax-exempt organization is presumed reasonable — shifting the burden to the IRS — when three requirements are met. This report supplies the comparability data for the second. The board should record the following in its minutes concurrently with its decision:

Draft board minutes — executive compensation

  1. The compensation of the Executive Director / CEO (Kim Crawford) was approved in advance by [the Board / Compensation Committee], composed of members with no conflict of interest with respect to the arrangement.
  2. Prior to its determination, the authorized body obtained and relied upon appropriate comparability data, namely the PeerBasis Compensation Comparability Determination dated June 9, 2026, comparing compensation against 46 similarly situated organizations (Same NTEE sector (E30), nationwide + budget 0.67–1.5× revenue).
  3. The authorized body determined that total compensation of $66,300 is reasonable (approximately the 52nd percentile of comparable organizations) and documented the basis for this determination concurrently, on [date], by a vote of [__ for / __ against].

Sources: IRS Form 990 e-file data (apps.irs.gov); IRS Business Master File (NTEE classification). Every figure traces to an original public filing — click any organization above to verify it on ProPublica. PeerBasis is a service of Prismind Analytics; its methodology is published, was commissioned for independent adversarial review, and discloses its own limitations. This report is comparability data to support a board's good-faith determination under IRC 4958; it is not legal or tax advice. Generated by PeerBasis on June 9, 2026.