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PeerBasis
Compensation Comparability Determination

United Way Of White County Inc

Executive Director / CEO

EIN 710525401
AR · NTEE T70Z
FY ending 2024-12-31
June 9, 2026

This analysis benchmarks the total compensation of Blake Cole, Executive Director / CEO ($45,000) against every comparable organization that fit the selection criteria — 114 in total — drawn systematically from IRS Form 990 filings, not a hand-picked subset.

Compensation sits at approximately the 46th percentile of comparable organizationswithin the typical range

Benchmarked executive: Blake Cole — reported title “EXECUTIVE DIRECTOR”, a direct title match to the Executive Director / CEO role.

How comparable organizations were selected

114 organizations qualified on sector, size, and geography 114 within the band form the benchmarked peer set.

Distribution of comparable compensation

$18 total compensation of comparable organizations → $143,605 $45,000
$12,76810th
$30,41725th
$45,868Median
$60,02075th
$76,51490th
$45,000This org · 46th
p10$12,768
p25$30,417
p50$45,868
p75$60,020
p90$76,514
$45,000

Comparable organizations

Each figure is Form 990 Part VII columns D + F (reportable pay plus other compensation and benefits; column F may include amounts from related organizations), normalized to AR cost of living (BEA RPP, 2023) and to its filing year (CPI-U); the reported amount is on each linked 990.

OrganizationStateRevenueMatched titleComp
(reported)
Comp
(adjusted)
FY
East Tn Supporting Foundation TN$299,263 President/ce $5,485 $5,129 2024
United Way Of Williams County OH$298,919 Former Exec $44,898 $41,216 2025
Community Coalition PA$299,944 Executive Director $97,506 $89,060 2023
Royal Charter Properties-westchester Inc NY$298,768 President $68,997 $57,105 2023
Beartooth Billings Clinic Foundation MT$298,289 Cfo $44,110 $43,550 2023
United Way Of Freeborn County Inc MN$297,884 Executive Director $52,000 $45,711 2024
Esther Inc WI$297,311 Executive Director $1,154 $1,072 2024
River Ridge Farm Trust OH$301,820 Trustee $36,125 $34,039 2024
Quality Of Life Foundation Of Austin Inc TX$295,548 President $34,859 $31,938 2023
C & Ws Rustic Hollow Shelter Inc IA$291,954 President $49,400 $48,120 2024
River Valley United Way Inc AR$291,044 Executive Director $37,182 $38,280 2023
United Way Of Jefferson County OH$290,431 Executive Director $44,500 $41,931 2024
Becker County United Way MN$288,508 Executive Director $53,500 $45,818 2025
Alleghany Memorial Hospital Foundation Inc NC$310,604 Executive Director $13,679 $12,574 2024
United Way Of Harvey And Marion Counties Inc KS$311,045 Executive Director $68,453 $65,791 2024
Community Shares Of Greater Cincinnati OH$311,349 Chief Executive Officer $79,454 $77,078 2023
United Way Of Hood County Inc TX$312,480 Exec Dir $71,000 $63,184 2024
The American Amusement Machine IL$313,105 Executive Director $15,517 $13,222 2025
United Way Of Nelson County KY$282,650 Executive Director $25,000 $24,600 2023
Mecosta - Osceola United Way Inc MI$318,621 Executive Di $50,000 $45,913 2024
United Way Of Illinois Valley IL$319,703 Vice President $61,969 $52,803 2025
United Way Of South Central Illinois IL$278,145 Executive Dir. $61,005 $54,932 2023
United Way Of Columbia County Inc AR$320,695 Executive Di $5,003 $5,003 2024
Children Of Deaf Adults CA$275,428 Vice-president $5,400 $4,271 2023
United Way Of 1000 Lakes MN$326,308 Executive Director $63,093 $57,101 2023

Comp (reported) is the figure on each organization's Form 990 (columns D + F); Comp (adjusted) normalizes it to AR cost of living and 2024 dollars. Click any organization to verify the figure on ProPublica.

Methodology

Comparable organizations were drawn from electronically filed IRS Form 990 returns and matched on sector (NTEE code), budget (a size-adaptive revenue band that tightens as the organization grows), and geography (same-state first, broadening only when too few peers qualify); every organization within the band forms the peer set. To compare fairly across regions and years, peer compensation is normalized to AR cost of living (BEA Regional Price Parities, 2023) and to the subject's filing year (CPI-U). The figure benchmarked is Form 990 Part VII, Section A, columns D + F — reportable pay plus other compensation, benefits, and deferred amounts (column F may include amounts from related organizations) — with the chief executive matched by role. Related-organization amounts (column E) and institutional trustees are excluded. Full methodology: peerbasis.org/methodology.

Sample, role match & sensitivity

Sensitivity — the subject's percentile under alternative compensation definitions:

BasisSubject percentile
Total compensation (D + F), cost-of-living + inflation adjusted — the PeerBasis default46th
Total compensation (D + F), as reported (no adjustments)43rd
Reportable pay only (column D), adjusted51st
All sources (D + E + F), adjusted38th

If the percentile moves materially across these definitions, the result is sensitive to methodology choices, and the board should weigh which basis best fits its facts.

Rebuttable presumption of reasonableness · 26 CFR 53.4958-6

Compensation paid by a tax-exempt organization is presumed reasonable — shifting the burden to the IRS — when three requirements are met. This report supplies the comparability data for the second. The board should record the following in its minutes concurrently with its decision:

Draft board minutes — executive compensation

  1. The compensation of the Executive Director / CEO (Blake Cole) was approved in advance by [the Board / Compensation Committee], composed of members with no conflict of interest with respect to the arrangement.
  2. Prior to its determination, the authorized body obtained and relied upon appropriate comparability data, namely the PeerBasis Compensation Comparability Determination dated June 9, 2026, comparing compensation against 114 similarly situated organizations (Same NTEE sector (T70), nationwide + budget 0.67–1.5× revenue).
  3. The authorized body determined that total compensation of $45,000 is reasonable (approximately the 46th percentile of comparable organizations) and documented the basis for this determination concurrently, on [date], by a vote of [__ for / __ against].

Sources: IRS Form 990 e-file data (apps.irs.gov); IRS Business Master File (NTEE classification). Every figure traces to an original public filing — click any organization above to verify it on ProPublica. PeerBasis is a service of Prismind Analytics; its methodology is published, was commissioned for independent adversarial review, and discloses its own limitations. This report is comparability data to support a board's good-faith determination under IRC 4958; it is not legal or tax advice. Generated by PeerBasis on June 9, 2026.