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PeerBasis
Compensation Comparability Determination

California Attractions And Parks

Executive Director / CEO

EIN 770606039
CA · NTEE S41
FY ending 2023-12-31
June 9, 2026

This analysis benchmarks the total compensation of Sabrina Demayo Lockhart, Executive Director / CEO ($209,249) against every comparable organization that fit the selection criteria — 54 in total — drawn systematically from IRS Form 990 filings, not a hand-picked subset.

Compensation sits at approximately the 89th percentile of comparable organizationswithin the typical range

Benchmarked executive: Sabrina Demayo Lockhart — reported title “EXECUTIVE DI”, a direct title match to the Executive Director / CEO role.

How comparable organizations were selected

54 organizations qualified on sector, size, and geography 54 within the band form the benchmarked peer set.

Distribution of comparable compensation

$1,893 total compensation of comparable organizations → $281,282 $209,249
$34,28710th
$67,70125th
$99,463Median
$126,92175th
$203,16290th
$209,249This org · 89th
p10$34,287
p25$67,701
p50$99,463
p75$126,921
p90$203,162
$209,249

Comparable organizations

Each figure is Form 990 Part VII columns D + F (reportable pay plus other compensation and benefits; column F may include amounts from related organizations), normalized to CA cost of living (BEA RPP, 2023) and to its filing year (CPI-U); the reported amount is on each linked 990.

OrganizationStateRevenueMatched titleComp
(reported)
Comp
(adjusted)
FY
Golden State Power Cooperative CA$370,753 General Manager $289,590 $281,282 2024
Oak Park Business Association CA$374,255 Executive Dir. $84,000 $84,000 2023
Bioenergy Association Of California CA$365,894 Executive Dir. $225,156 $218,696 2024
Vernon Chamber Of Commerce CA$363,674 President & Ceo $127,467 $123,810 2024
450 Mhz Alliance CA$357,310 Director $102,800 $99,851 2024
Housing Contractors Of California CA$386,344 Dir. Of Risk Mgmt $166,916 $166,916 2023
Innovation Tri-valley Leadership CA$391,544 Ceo $102,692 $97,175 2025
Inland Empire Tourism Council CA$344,902 Executive Director $268,738 $261,028 2024
San Diego Military Advisory Council CA$402,363 President & Ceo $100,000 $100,000 2023
Rainbow Chamber Of Commerce CA$337,313 Exe Director $99,102 $93,778 2025
Anderson Valley Winegrowers Association Inc CA$408,095 Executive Director $98,601 $95,772 2024
Visit Morgan Hill CA$329,596 Executive Director $148,883 $140,884 2025
Medical Staff Of University Of CA$414,604 President $48,000 $46,623 2024
International Serum Industry Association CA$420,217 Ceo $124,615 $121,040 2024
Orange County Iranian American CA$322,713 Ceo $86,363 $86,363 2023
Gbx Global CA$421,070 Executive Di $37,394 $37,394 2023
Finishing Contractors Association Of CA$321,943 President $2,000 $1,893 2025
90 Minds Inc CA$425,280 Executive Director $94,300 $91,595 2024
Tma Bluetech CA$312,904 Executive Director $116,000 $112,672 2024
Western Regional Master Builders Assn CA$309,665 Ex.vp/sec/treas $154,800 $146,483 2025
Alameda Chamber Of Commerce CA$435,716 President & Ceo $147,804 $143,564 2024
Placer Nevada County Medical Society CA$435,982 Executive Director $98,250 $95,431 2024
Pacific Association Of Domestic CA$292,507 Executive Director $52,500 $50,994 2024
Central Valley Business Federation CA$451,104 Ceo $158,180 $153,642 2024
Sustain Socal (Fka Sustain Oc) CA$451,607 President $256,366 $249,011 2024

Comp (reported) is the figure on each organization's Form 990 (columns D + F); Comp (adjusted) normalizes it to CA cost of living and 2023 dollars. Click any organization to verify the figure on ProPublica.

Methodology

Comparable organizations were drawn from electronically filed IRS Form 990 returns and matched on sector (NTEE code), budget (a size-adaptive revenue band that tightens as the organization grows), and geography (same-state first, broadening only when too few peers qualify); every organization within the band forms the peer set. To compare fairly across regions and years, peer compensation is normalized to CA cost of living (BEA Regional Price Parities, 2023) and to the subject's filing year (CPI-U). The figure benchmarked is Form 990 Part VII, Section A, columns D + F — reportable pay plus other compensation, benefits, and deferred amounts (column F may include amounts from related organizations) — with the chief executive matched by role. Related-organization amounts (column E) and institutional trustees are excluded. Full methodology: peerbasis.org/methodology.

Sample, role match & sensitivity

Sensitivity — the subject's percentile under alternative compensation definitions:

BasisSubject percentile
Total compensation (D + F), cost-of-living + inflation adjusted — the PeerBasis default89th
Total compensation (D + F), as reported (no adjustments)89th
Reportable pay only (column D), adjusted93rd
All sources (D + E + F), adjusted89th

If the percentile moves materially across these definitions, the result is sensitive to methodology choices, and the board should weigh which basis best fits its facts.

Rebuttable presumption of reasonableness · 26 CFR 53.4958-6

Compensation paid by a tax-exempt organization is presumed reasonable — shifting the burden to the IRS — when three requirements are met. This report supplies the comparability data for the second. The board should record the following in its minutes concurrently with its decision:

Draft board minutes — executive compensation

  1. The compensation of the Executive Director / CEO (Sabrina Demayo Lockhart) was approved in advance by [the Board / Compensation Committee], composed of members with no conflict of interest with respect to the arrangement.
  2. Prior to its determination, the authorized body obtained and relied upon appropriate comparability data, namely the PeerBasis Compensation Comparability Determination dated June 9, 2026, comparing compensation against 54 similarly situated organizations (Same NTEE sector (S41) + CA + budget 0.67–1.5× revenue).
  3. The authorized body determined that total compensation of $209,249 is reasonable (approximately the 89th percentile of comparable organizations) and documented the basis for this determination concurrently, on [date], by a vote of [__ for / __ against].

Sources: IRS Form 990 e-file data (apps.irs.gov); IRS Business Master File (NTEE classification). Every figure traces to an original public filing — click any organization above to verify it on ProPublica. PeerBasis is a service of Prismind Analytics; its methodology is published, was commissioned for independent adversarial review, and discloses its own limitations. This report is comparability data to support a board's good-faith determination under IRC 4958; it is not legal or tax advice. Generated by PeerBasis on June 9, 2026.