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PeerBasis
Compensation Comparability Determination

Avenues Pregnancy Clinic

Executive Director / CEO

EIN 954087667
CA · NTEE E400
FY ending 2024-06-30
June 9, 2026

This analysis benchmarks the total compensation of Mari Wingate, Executive Director / CEO ($83,000) against every comparable organization that fit the selection criteria — 15 in total — drawn systematically from IRS Form 990 filings, not a hand-picked subset.

Compensation sits at approximately the 67th percentile of comparable organizationswithin the typical range

Benchmarked executive: Mari Wingate — reported title “Executive Dir.”, a direct title match to the Executive Director / CEO role.

How comparable organizations were selected

15 organizations qualified on sector, size, and geography 15 within the band form the benchmarked peer set.

Distribution of comparable compensation

$33,000 total compensation of comparable organizations → $121,907 $83,000
$50,77210th
$66,35325th
$69,738Median
$91,47375th
$106,37190th
$83,000This org · 67th
p10$50,772
p25$66,353
p50$69,738
p75$91,473
p90$106,371
$83,000

Comparable organizations

Each figure is Form 990 Part VII columns D + F (reportable pay plus other compensation and benefits; column F may include amounts from related organizations), normalized to CA cost of living (BEA RPP, 2023) and to its filing year (CPI-U); the reported amount is on each linked 990.

OrganizationStateRevenueMatched titleComp
(reported)
Comp
(adjusted)
FY
Community Pregnancy Clinic CA$508,476 Executive Director $87,000 $87,000 2024
Ventura County Crisis Pregnancy Center CA$540,657 Exec. Director $64,480 $66,385 2023
Informed Choices CA$398,833 Ceo $71,583 $69,738 2025
Tree Of Life A Crisis Pregnancy Center CA$393,081 Executive Director $51,843 $51,843 2024
Valley Crisis Pregnancy Center CA$581,654 Executive Dir. $102,257 $102,257 2024
Birthline Of San Diego County Inc CA$587,114 Executive Director $76,246 $76,246 2024
Directions Medical Clinic CA$592,674 Ceo $95,946 $95,946 2024
Care Pregnancy Center Of Tulare CA$361,615 Executive Dir. $67,167 $67,167 2024
Crisis Pregnancy Center CA$355,822 Executive Director $64,930 $66,848 2023
Alpha Clinics CA$348,509 Executive Dir. $79,944 $79,944 2024
Crisis Pregnancy Center Of Tehachapi CA$347,709 Member $66,320 $66,320 2024
Elsinore Valley Pregnancy Resource Center CA$330,332 Executive Director $33,000 $33,000 2024
Advocates For Womens Health Inc CA$683,701 Executive Dir. $112,000 $109,113 2025
Livingwell Pregnancy Centers CA$716,939 Ceo $50,058 $50,058 2024
Options Health CA$722,806 Executive Director $121,907 $121,907 2024

Comp (reported) is the figure on each organization's Form 990 (columns D + F); Comp (adjusted) normalizes it to CA cost of living and 2024 dollars. Click any organization to verify the figure on ProPublica.

Methodology

Comparable organizations were drawn from electronically filed IRS Form 990 returns and matched on sector (NTEE code), budget (a size-adaptive revenue band that tightens as the organization grows), and geography (same-state first, broadening only when too few peers qualify); every organization within the band forms the peer set. To compare fairly across regions and years, peer compensation is normalized to CA cost of living (BEA Regional Price Parities, 2023) and to the subject's filing year (CPI-U). The figure benchmarked is Form 990 Part VII, Section A, columns D + F — reportable pay plus other compensation, benefits, and deferred amounts (column F may include amounts from related organizations) — with the chief executive matched by role. Related-organization amounts (column E) and institutional trustees are excluded. Full methodology: peerbasis.org/methodology.

Sample, role match & sensitivity

Sensitivity — the subject's percentile under alternative compensation definitions:

BasisSubject percentile
Total compensation (D + F), cost-of-living + inflation adjusted — the PeerBasis default67th
Total compensation (D + F), as reported (no adjustments)67th
Reportable pay only (column D), adjusted67th
All sources (D + E + F), adjusted67th

If the percentile moves materially across these definitions, the result is sensitive to methodology choices, and the board should weigh which basis best fits its facts.

Rebuttable presumption of reasonableness · 26 CFR 53.4958-6

Compensation paid by a tax-exempt organization is presumed reasonable — shifting the burden to the IRS — when three requirements are met. This report supplies the comparability data for the second. The board should record the following in its minutes concurrently with its decision:

Draft board minutes — executive compensation

  1. The compensation of the Executive Director / CEO (Mari Wingate) was approved in advance by [the Board / Compensation Committee], composed of members with no conflict of interest with respect to the arrangement.
  2. Prior to its determination, the authorized body obtained and relied upon appropriate comparability data, namely the PeerBasis Compensation Comparability Determination dated June 9, 2026, comparing compensation against 15 similarly situated organizations (Same NTEE sector (E40) + CA + budget 0.67–1.5× revenue).
  3. The authorized body determined that total compensation of $83,000 is reasonable (approximately the 67th percentile of comparable organizations) and documented the basis for this determination concurrently, on [date], by a vote of [__ for / __ against].

Sources: IRS Form 990 e-file data (apps.irs.gov); IRS Business Master File (NTEE classification). Every figure traces to an original public filing — click any organization above to verify it on ProPublica. PeerBasis is a service of Prismind Analytics; its methodology is published, was commissioned for independent adversarial review, and discloses its own limitations. This report is comparability data to support a board's good-faith determination under IRC 4958; it is not legal or tax advice. Generated by PeerBasis on June 9, 2026.