PeerBasis.org
Community Improvement · CA

Monterey County Destination Marketing

Monterey County Destination Marketing's latest filing in the PeerBasis snapshot reports a Part VII D + F figure of $394,029 for Rob O'keefe, President And Ceo (FY 2025). Column F can include amounts from the filing and related organizations.

After indexing supported filing years to 2025 comparison dollars, the subject figure is $394,029. It is higher than the D + F figure for 27 of 65 peer organizations selected under the disclosed tier Same NTEE sector (S41), nationwide + size band 0.77–1.3× revenue (approximately 42%; median $491,379). This is descriptive, not a reasonableness conclusion.

$13,338,559Total revenue (FY 2025)
$394,029Reported Part VII D + F figure
27 / 65Selected peers with a strictly lower 2025-dollar figure (approximately 42%)

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Review the selected comparables for Monterey County Destination Marketing, then prepare a source-linked report and bracketed documentation worksheet for the board to verify and complete.

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Selected peer organizations

Actual selection tier: Same NTEE sector (S41), nationwide + size band 0.77–1.3× revenue. Displayed D + F figures from supported filing years are indexed to 2025 comparison dollars with BLS CPI-U; a nationwide tier also uses 2024 BEA RPP as a consumer price-level proxy when both the subject and peer have supported state codes. Unsupported state codes receive no interstate adjustment. Comparison values can differ from the raw filing. Column F may include related-organization amounts.

OrganizationStateRevenueD + F (2025 dollars)
Corenet Global Inc GA$13,438,045 $654,615
American Land Title Association DC$13,222,603 $1,076,548
Salesmanship Club Foundation TX$13,118,530 $37,844
Greater New York Automobile NY$13,643,004 $1,398,445
Chartered Alternative Investment Analyst MA$13,003,658 $617,664
Health-isac Inc FL$13,693,081 $567,819
Minnesota Sports And Events MN$13,731,897 $276,542
Northwest Power Pool OR$12,810,720 $583,850

View the organization record and available filings on ProPublica